History & Heraldry are a worldwide impulse gift supplier specialising in personalised gifts. The company was founded in the UK in 1996 and since then has expanded to over 60 countries.
A strong relationship has matured over the years between Next Pixel and History & Heraldry since our first project when we were commissioned to develop the companies UK website. As our relationship has evolved, we are now the digital division of History & Heraldry and are working closely with all international territories to continue to build the brand and keep a consistent look and feel throughout all sites. A variety of digital projects have been a huge focus for us since joining History & Heraldry and the recent launch of a new eCommerce solution for their USA market is another great addition to our portfolio.
The new website offers a simple online ordering facility for History & Heraldry customers, allowing a wide range of product deals to be purchased that include stands or spinners full of History & Heraldry products. Fully integrated with History & Heraldry’s ERP system, Microsoft Axapta (now known as Microsoft Dynamics AX), the site has been configured to present specific customer pricing, discounts, shipping options and products based on the data received from the system. A customer’s previous purchase history is also stored within the website to allow them to easily re-order stock for History & Heraldry products for their store.
Any online orders placed on the website are also fed back into Microsoft Axapta for order fulfilment by History & Heraldry staff. This automation makes administration as easy as possible for the team and minimises any manual processes they may have previously experienced.
A bespoke store locator and ‘find a rep’ facility was also developed for the new website, which allows users to quickly search for stores that stock History & Heraldry products, and sales reps closest to their location.